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CDOT begins 'the Heat is On' campaign

CDOT
Posted at 5:37 PM, Aug 07, 2020

COLORADO — The Colorado Department of Transportation is warning drivers that they have begun their 'the Heat is On' campaign to prevent impaired driving on Colorado roads.

The campaign will run through August 20th.

CDOT, Colorado State Patrol (CSP) and 86 local law enforcement agencies will be working together on a heightened DUI enforcement period.

“Our job is to improve the safety of Colorado’s roadways, but we can’t do it alone,” said Shoshana Lew, CDOT Executive Director. “Especially during the weeks of increased motorcycle traffic surrounding the Sturgis Rally, increased impaired driving enforcement with our partners across the state can help protect all motorists. Please do your part to drive safely."

Motorcyclists from across the country will be making their way to South Dakota for the 80th Annual Sturgis Motorcycle Rally, which is one of the reasons for the campaign.

In 2020, there have been 73 motorcycle-related fatalities on Colorado’s roadways, a 10% increase from this time last year.

The goal of this enforcement period and the overall Heat Is On campaign supports CDOT’s Whole System—Whole Safety initiative, creating increased awareness on the risks of impaired driving and riding.