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Build-A-Bear Workshop is bringing back its popular ‘Pay Your Age’ promotion, with some limitations

Posted at 8:01 AM, Jun 11, 2019
and last updated 2019-06-11 10:02:44-04

Build-A-Bear Workshop is bringing back its popular promotion … with some limitations.

The company is bringing back the Pay Your Age promotion, which allows customers to pay their age for a stuffed animal up to $29.

Last year, customers lined up at stores nationwide, some waiting for hours More than 500,000 people visited Build-A-Bear Workshops on July 12, 2018 , prompting all stores to close early due to safety concerns.

This year, it’s all going to change.

Build-a-Bear Workshop

The company announced its new Pay Your Age promotion and said that 200,000 guests will be chosen to receive a Pay Your Age ticket. To be eligible for a ticket, guests will have to enter online and join Build-A-Bear’s Bonus Club . Those who receive a ticket will be able to visit a store during two redemption periods June 24 -June 28.

The deadline to enter for a ticket is June 16. Those who entered will receive an email by June 21 on whether they were given a ticket or not.

The company is also continuing their Count Your Candles birthday program. Customers can also enter the program’s sweepstakes for an opportunity to win a birthday party experience.

For more information, visit the Build-A-Bear website .