The Ride for the Brand Ranch Rodeo is being held on Saturday, August 18th, at the Norris-Penrose Event Center.
The action really starts on Friday at high noon with the Longhorn Cattle Drive taking place in the middle of downtown Colorado Springs. The event started in 2003 and people have been lining the streets for years to watch the cattle drive taking place on the city’s modern streets.
The rodeo was formed to showcase our own local ranch cowboys and give back to the foundations that support them. Teams from ranches across the country join to compete in an evening of fun and tradition. The cowboys involved, work all week on their ranches, sorting and moving cattle, starting colts, doctoring and branding calves, and they ride for the legendary brands that still represent the heart of America’s livestock industry today.
The event is unique to Colorado Springs. Following the rodeo on Saturday night, attendees can enjoy a night of entertainment featuring Jason Boland & The Stragglers.
Organizers are looking to fill the stands again this year with 3,500 fans watching their WRCA sanctioned event.