Content Tagged As us_olympic_committee

4 years 2 months ago

Olympic committees striking some unusual deals

With the struggling economy leaving a void in sponsorships and the London Games only two years away, Olympic officials have been peddling their brand aggressively. The result has been some unusual partnerships that marketing experts say leave the Olympic committees open to questioning. Some examples from the past...

4 years 8 months ago

USOC names Blackmun as new CEO

The United States Olympic Committee has named Scott Blackmun as its new chief executive officer. The announcement was made at a news conference Wednesday morning at the Olympic Training Center. Blackmun has signed a four year contract with a base salary of $450,000 a year. He is currently...

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