Jul 3, 2013 5:48 AM by Lacey Steele
This Fourth of July, USA Today reports the most patriotic brand in America is Jeep.
Brand Keys, a New York-based branding research firm, surveyed 4,500 consumers.
The firm found people have a deep patriotic connection with Jeep, as it's come to symbolize the rugged American spirit.
Jeep beat out nearly 200 other famous brand names.
Hershey's and Coca-Cola tied for second.
Levi Strauss and Walt Disney tied for third.