Colorado

Aug 30, 2012 10:59 PM by Andy Koen

Campaign aims to curb drinking and riding

El Paso County is one of the deadliest places for motorcycle riders in the state and the Colorado Department of Transportation says one in four of those fatalities are tied to drinking.

So, to try and put the brakes on the deadly crashes, C-DOT launched the new "Live to Ride Campaign" to encourage riders to be sober on the road.

They set up a simulator at Southside Johnnys on Thursday and asked riders to take a driving test both before and after they had a few drinks. The idea was show how even a little alcohol can impair their ability.

"If we can cut down those mistakes that people make, getting on a bike making those bad choices, we're going to save lives especially here in El Paso County," said spokesperson Heather Halpape.

Colorado Springs and El Paso County are the first communities C-DOT has chosen to target in the Live to Ride campaign. They are simultaneously encouraging motorists in the Pikes Peak Region to be extra careful around motorcycles through the "Look Twice" campaign.

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